Google will choose the most effective combination of your ad elements to serve wedding photo editing service on the right channel to drive conversion It is important to know that the Google algorithm is based on already existing data For this reason it is not recommended to launch a Performance Max campaign if your account is relatively new Machine Learning also allows for extremely precise and relevant audience targeting and keyword positioning In fact it is you who will define the type of targeted audience.
For example you can target people who have visited a particular site or are interested in a specific subject area You will also need to define a list of keywords on which to position yourself From this list of information Google Machine Learning will be able to refine targeting to maximize performance It will be able to analyze the information transmitted and go further to improve your performance also read CRO and SEO the winning combination Read also Google.